Search

According to Bena from GoMoNews, JumpTap serves advertisements on AOL Mobile Search. I ran some searches on AOL Mobile Search and sponsored listings appeared and they were indeed served by JumpTap.

For example, here’s a screenshot of the search results fot the query “games“, the ad at the top of the page: “Free Voice Msg” is powered by JumpTap.

What surprises me is that AOL bought Third Screen Media on May, a mobile advertising company capable of serving search ads. So why has AOL decided to choose JumpTap instead? I’m going to find out more about that and let you know when I get more details.

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3 Responses to “Ads On AOL Mobile Search Are Powered By JumpTap”

    please email me your findings.

    Id like to comment on the first point for the title tag length. Isn’t the length of your title to be more relevant to your competition’s average title length rather than a set limit?

Something to say?